Who We Serve

Who We Serve

Home Services & Trades

From HVAC specialists in Venice to plumbers in North Port, we build high-converting sites for the trades. We ensure your business dominates the local map pack across Sarasota County.

Grow Your Trade

Remodelers & Construction

Showcase your luxury craftsmanship in Sarasota and Venice. We specialize in visual portfolios and SEO strategies that attract high-ticket remodeling and construction projects.

Showcase Your Work

Lawyers & Professional Services

Trust is vital for Sarasota and North Port firms. We build authority for attorneys and consultants with professional web design and reputation management that wins local clients.

Build Authority

Healthcare & Med Spas

Polished digital presences for clinics and med spas in Venice and Sarasota. We use HIPAA-aware marketing to fill your schedule and highlight your aesthetic results.

Book More Patients

Restaurants & Hospitality

Keep your tables full from Venice Avenue to North Port. We optimize menus and local search profiles to drive reservations and local foot traffic to your hospitality brand.

Fill Your Tables

Enterprise & Nationwide

Taking your North Port or Venice brand nationwide? We scale your reach with aggressive Google Ads and enterprise SEO that competes in any market across the country.

Scale Nationally

Strategic Marketing for High-Impact Industries

At Handcrafted Marketing, we don't believe in "one-size-fits-all" digital strategies. We specialize in serving high-intent industries where reputation, local visibility, and technical authority are the primary drivers of growth. Whether you are a local HVAC contractor in North Port, a boutique law firm in Sarasota, or a medical spa competing nationwide, your digital presence must act as a silent closer, building trust before a human ever picks up the phone.

How We Drive Your Growth

We solve the "visibility gap" by combining custom web engineering with Answer Engine Optimization (AEO). By structuring your data so that both human users and AI search agents—like ChatGPT and Gemini—recognize your expertise, we ensure your business isn't just "found"—it's recommended as the definitive local authority.

Our focus is on the Skilled Trades, Professional Services, and Healthcare sectors because these fields require more than just clicks; they require conversions. We help plumbers, electricians, and roofers dominate the "near me" map pack searches in Florida, while providing attorneys and healthcare providers with the high-performance branding and content marketing needed to establish long-term authority in a crowded national marketplace.

From the Suncoast to across the country, we build the digital engines that power the businesses that power the world.

Frequently Asked Questions

Do you specialize in my specific industry?
Yes. We have deep experience serving high-demand sectors including skilled trades (HVAC, plumbing, electrical, roofing), professional services like law firms, and the healthcare and med spa industry. We understand that a contractor in North Port needs different lead triggers than a medical clinic serving clients nationwide, and we tailor our tech stacks accordingly.
How does AEO and SEO help my business show up in AI search results?
Traditional SEO helps you rank on Google, but AEO (Answer Engine Optimization) ensures your business is the top choice for AI assistants like ChatGPT and Google Gemini. At Handcrafted Marketing Solutions, we use advanced schema markup and structured data so that local customers in North Port, Sarasota, and Venice find your services the moment they ask an AI for a recommendation.
Do you provide local marketing services for Sarasota and Charlotte Counties?
Absolutely! Based in North Port, Florida, we specialize in hyper-local digital marketing strategies tailored for businesses across Sarasota and Charlotte Counties. We optimize your digital presence to dominate local map packs, ensuring you reach high-intent clients in Englewood, Punta Gorda, and Sarasota.
Why should I choose a custom website over a template-based design?
Unlike "cookie-cutter" templates that slow down your site and hurt your rankings, our custom website designs are handcrafted for speed, security, and conversion. Every site we build includes integrated SEO and AEO readiness, meaning your website isn't just a digital business card—it's a high-performance sales engine designed to turn Florida traffic into loyal customers.
Can you handle marketing for clients serving a nationwide audience?
Yes. While we are the go-to experts for Sarasota and North Port local search, we also manage aggressive digital campaigns for clients nationwide. For national brands, we focus on high-authority content, advanced Google Ads management, and scalable SEO strategies that allow you to compete and win in any market across the country.